Podcast Episodes

Episode 006 – 3 Numbers You Aren’t Tracking, But Should Be


Episode 006 – 3 Numbers You Aren’t Tracking, But Should Be 


You are an attractive, reasonable real estate agent. But you want to grow your business, right? Here’s the typical advice you get?increase your calls, increase your contacts, increase your hours worked, INCREASE INCREASE INCREASE!!

We lazy bums at the Boom Real Estate Podcast invite you to work SMARTER by improving your efficiency. After all, wouldn’t you rather produce more in the same time you’re working now? Or produce the same as you are now, but in less time?

The key is in tracking. And in this episode internationale, we show you the 3 numbers you should be tracking, but aren’t.



  • The Frenchtro [0:07]
  • Todd’s horrible French accent [1:15]
  • How real estate is like baseball [2:20]
  • PEDs in real estate [2:38]
  • Increasing effort vs. improving efficiency [3:08]
  • Plan, track, and analyze [4:02]
  • Your hourly rate [5:03]
  • A key mistake agents often make [6:17]
  • CHALLENGE #1 [8:09]
  • What your hourly rate should be [8:50]
  • ROI [9:40]
  • Todd introduces us to Excel [10:58]
  • Time and Money ROI [11:44]
  • CHALLENGE #2 [13:33]
  • “Negative ROI” comes gallupin’ in [14:03]
  • Your Closing Rate [15:15]
  • How to figure out your closing rate [16:31]
  • What a solid closing rate should be [17:12]
  • Looking at the losses [20:00]
  • CHALLENGE #3 [20:20]



Mulhouse, France: https://en.wikipedia.org/wiki/Mulhouse

PED’s: https://en.wikipedia.org/wiki/Performance-enhancing_substance

Letters and numbers: https://www.youtube.com/watch?v=WqIeso6SBm0

Net: https://en.wikipedia.org/wiki/Net_income

Gross: https://en.wikipedia.org/wiki/Net_incomehttps://en.wikipedia.org/wiki/Net_incomehttps://en.wikipedia.org/wiki/Net_incomehttps://en.wikipedia.org/wiki/Net_income

Book Recommendation – Profits Aren’t Everything, They’re the Only Thing by George Cloutier: http://www.amazon.com/Profits-Arent-Everything-Theyre-Thing/dp/0061856312



Email: info@boomrealestatepodcast.com

Web: www.boomrealestatepodcast.com

Facebook: https://www.facebook.com/boomrealestatepodcast

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