Episode 173 (Season 3.5, Episode 1) – Choose Your Favorite People REVISITED 2

Episode 173 (Season 3.5, Episode 1)

Choose Your Favorite People REVISITED

This is the first of a special series of episodes we’re revisiting during the COVID-19 pandemic. We’ll cover 1) Working from Home, 2) Running a Virtual Team, 3) Building a Business Plan, and 4) today’e episode on categorizing the people in your sphere for more effective marketing.

You probably shouldn’t choose your favorite people, but that’s exactly what we’re advising with this week’s episode. To take it further, we suggest you CATEGORIZE everyone you know, and then treat them differently depending on their category. It’s either a horrible way to treat people or awesome “segmented marketing tactic.” You be the judge!



The Boom Real Estate Podcast is filmed before a live studio audience. [0:30]

Spelling bee woes [3:00]

The difference between successful agents and unsuccessful agents [3:49]

Segmenting your list [4:25]

Feel free to push down an old person [4:50]

Level 3 Contacts [5:17]

Level 2 Contacts [7:25]

Courting a Level 2 Contact [8:40]

Automated systems to stay in touch [9:40]

Megan gets fired [10:52]

Megan recommends over-hydrating people until they die [11:04]

Level 1 Contacts [12:04]

Auditing your contacts [13:26]

Touching your Level 1 Contacts [14:00]

Building your touches around events [16:21]

VIP Contacts [18:30]

How to treat your VIPs [19:40]

Todd loses his train of thought [23:31]



Aladdin theme: https://www.youtube.com/watch?v=hZ1Rb9hC4JY

Echelon: https://www.merriam-webster.com/dictionary/echelon

Beige: “B-E-I-G-E”

Excel: http://spreadsheets.about.com/od/excelformulas/ss/What-is-Microsoft-Excel-and-What-Would-I-Use-it-for.htm

Top Producer: http://marketing.topproducer.com/tpcrm/?utm_source=BingTextAds1&utm_medium=Advertising&utm_content=TPCRM&utm_campaign=20160518TPCRMBingTextAds1

Realty Juggler: https://www.realtyjuggler.com/?Source=MSN_RJ

TBD: [abbrev.] “To Be Determined”

Enya: http://enya.com/



Minnesota Vikings: http://www.vikings.com/

Detroit Tigers: http://detroit.tigers.mlb.com/index.jsp?c_id=det

Jest: [v]  “To kid”



Email: info@boomrealestatepodcast.com

Web:  www.boomrealestatepodcast.com

Facebook:  https://www.facebook.com/boomrealestatepodcast

Instagram: https://instagram.com/boompodcast/

Youtube:  https://www.youtube.com/channel/UCt1P-rEDZ1h2UYT20EN4mYQ

Real Estate On Purpose: http://reonpurpose.com/

30-Day Jumpstart:  http://boom30.com/

Sphere Marketing Webinar: BoomSphereMarketing.com


Check out this episode!

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